ICONSIAM’s Grand Chinese New Year Celebration Promises Unprecedented Spectacle

ICONSIAM’s Grand Chinese New Year Celebration Promises Unprecedented Spectacle


The put up ICONSIAM’s Grand Chinese New Year Celebration Promises Unprecedented Spectacle appeared first on TD (Travel Daily Media) Brand TD.

Launching unique marketing campaign to harness the ability of the auspicious Year of the Dragon fostering 8 – 10% development in financial exercise throughout the purchasing centre.

ICONSIAM, a worldwide landmark alongside the Chao Phraya River, in collaboration with the Ministry of Culture the Department of Cultural Promotion, The Thai Chamber of commerce and the Board of Trade of Thailand, in addition to personal companions together with KASIKORNBANK Public Company Limited, Hatakabb (Sim Tien Hor) Company Limited, Reference Sathorn-Wongwianyai and Tao Kae Noi, is dedicated to preserving and selling Thai-Chinese cultural traditions, ushering within the new yr with a grand celebration of the Chinese New Year, “THE ICONSIAM ETERNAL PROSPERITY CHINESE NEW YEAR 2024,” from February 7-11, 2024. The spotlight of this yr entails asking for blessings by collaborating in ceremonies led by the Pak Tai Temple from Hong Kong, which is being hosted at ICONSIAM, a spot referred to as the middle of plentiful and auspicious blessings. Furthermore, witness the “Fan-bladed wheel of fortune dragon show” for the primary time in Thailand, and benefit from the showcase of Traditional Lion with Dragon Head Dance, together with excellent Hunan Acrobatic Troupe Show, Sichuan Costume and Face Changing Show and Chinese Opera Show. This celebration not solely solidifies ICONSIAM’s standing as a premier international vacation spot but additionally presents a singular alternative for locals and worldwide guests to immerse themselves in a cultural extravaganza alongside the banks of the Chao Phraya River.

In regard to ICONSIAM’s worldwide recognition as a worldwide landmark following the profitable New Year’s Countdown celebration,  Supoj Chaiwatsirikul, Managing Director of ICONSIAM Company Limited, acknowledged that the corporate is advancing to additional cement its standing as a worldwide landmark by collaborating with each private and non-private companions in organizing an extravagant Chinese New Year celebration underneath the idea “Merge the Power of the Great Dragon to Celebrate the Auspicious Year. With a total investment of 100 million baht (US$ 2.8 million), the celebration aims to deliver an exceptional experience to visitors throughout February. The festivities are divided into two phases, starting with the Hong Kong trip campaign “The Great Dragon Journey 2024,” working from right now till February 18, 2024. The second part consists of actions for prosperity rituals, auspicious purchasing, and marvelous cultural performances from Thai-Chinese traditions, going down from February 7 to 11, 2024. The aim is to offer a holistic and auspicious expertise for each Thai and worldwide vacationers.

Additionally, Supoj revealed “Data from the Ministry of Tourism and Sports reported 1,300,363 tourists traveling into Thailand in the first half of January 2024 from January 1 – 14, with expenditures totaling over 63,205 million baht (US$ 1.8 billion). Chinese tourists ranked highest, followed by visitors from Malaysia, South Korea, Russia, and India. This indicates a positive trend in tourism recovery and economic expansion, especially during the Chinese New Year celebration, considered a significant and auspicious event for Thai-Chinese descendants.”

“It is anticipated that the Chinese New Year celebration in 2024 will convey substantial spending, exceeding 34,000 million baht (US$ 971 million), contributing to an 8-10% improve in retail consumption throughout the purchasing centre in comparison with the identical interval final yr. Mr. Supoj expressed confidence that ICONSIAM’s numerous campaigns will elevate the Chinese New Year celebration in Thailand to a worldwide competition, attracting greater than 3.5 million guests and additional boosting retail spending inside ICONSIAM.

Don’t miss the prospect to be a part of this extraordinary celebration throughout “THE ICONSIAM ETERNAL PROSPERITY CHINESE NEW YEAR 2024” from February 7-11, 2024, at ICONSIAM, Charoen Nakhon Road.




The put up ICONSIAM’s Grand Chinese New Year Celebration Promises Unprecedented Spectacle appeared first on Brand TD.

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